NASPL '08 - AwardsNASPL conferences are always the place to see the best our industry has to offer. NASPL '08 was no different, as North American lottery organization competed for some of our industry’s top honors. From recognizing the best in advertising and communications through the Batchy and Hickey Awards, to recognizing top lottery leaders around the continent with Powers Awards, the awards program allowed our best and brightest to shine (and share their ideas and concepts as an added bonus).
Please See Below for Complete List of NASPL '08 Awards Winners:
Television Advertising: Off-Line Games
Missouri Lottery - "Island of Messed Up Gifts"
Television Advertising: Daily Draw Games
New York Lottery - Rock On
Television Advertising: Lotto/Spiel Games
Maryland State Lottery - Mega Millions Winner Awareness "Bunky Bartlett"
Television Advertising: Corporate/Beneficiary
Oregon Lottery - Oregon Wins "Sequential Model"
Television Advertising: Coordinated Campaign
Missouri Lottery - "Breakin' Eggs" and "Squeezing' Juice"
Radio Advertising: Off-Line Games
Maryland State Lottery - Multi-Match "Lou Zerr"
Radio Advertising: Daily Draw Games
Kansas Lottery - 2by2 To,Two,Too
Radio Advertising: Lotto/Spiel Games
Idaho Lottery - Raffle "Audition"
Radio Advertising: Corporate/ Beneficiary
Virginia Lottery - Pop Quiz "Bones"
Radio Advertising: Coordinated Campaign
Ontario Lottery & Gaming - Pick 3 and Pick 4 "Vacation", "Golf Clubs", "Plasma TV"
Print Advertising: Retailer Signage/Merchandising
Minnesota State Lottery - Hook, Lund & Sinker Ice Chest
Print Advertising: Outdoor
Oregon Lottery - Scratch-its Reveal the Fun
Print Advertising: Print Ad-Color
Colorado Lottery - Silver Celebration Spadea
Print Advertising: Print Ad-Black/White
Georgia Lottery Corporation - Corporate Pre-K Print - B/W
Print Advertising: Coordinated Campaign
Ontario Lottery & Gaming - Pick 3 and Pick 4 "Watch", "Ring", "Pearls"
Special Categories: Original Music for TV or Radio
Georgia Lottery Corporation - Instant Betty Boop "Convenient"
Special Categories: Use of Humor-Radio
Oregon Lottery - Scratch-its "Self Checker"
Special Categories: Use of Humor-TV
Oregon Lottery - Scratch-its "Scratchercise"
Special Categories: Use of Cinematography
Colorado Lottery - Game On
Special Categories: TV or Radio Spot Fitting no other Category
Colorado Lottery - Valentine's Day Viral Video
Special Categories: Corporate/Beneficiary Video
Tennessee Education Lottery - Hope Grads - Thank You
Special Categories: TV Under $25,000 (US)
Idaho Lottery - Twister "Twisterman"
Special Categories: TV Under $10,000 (US)
New Mexico Lottery - Dancing Chiles
Corporate Communications: Annual Report
Loto-Québec - 2007 Annual Report - New Hand New Challenges
Corporate Communication: Employee Newsletter
Loto-Québec - Enjeux
Corporate Communications: Retailer Newsletter
Oregon Lottery - September 2007 Lottery Connection
Corporate Communications: Player/Customer Newsletter
Ontario Lottery & Gaming - VIP Newsletter__________________________________________________________________
Hickey Awards: Special Events Promotion
Minnesota State Lottery - Welcome to the Fabulous "Vegas-ota" Tour
Hickey Awards: Audio-Visual Presentation
Ohio Lottery Commission - The Ohio Lottery Promise Kit
Hickey Awards: Potpourri Promotions
Minnesota State Lottery - Running of the Elvises
Hickey Awards: Best Website
New York Lottery - www.alittlebitofluck.com
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Best of the Batch
Minnesota State Lottery - Hook, Lund & Sinker Ice Chest
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Delegate Awards: Special Point-of-Sale Materials
Idaho Lottery - Idaho $1,000,000 Raffle Campaign
Delegates Awards: Promotional Premium Items
Louisiana Lottery Corporation - Metal Crawfish Tray
__________________________________________________________________Best New Instant Game
Maryland State Lottery - Dubble Bubble Doubler
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Powers Award Winner - Lottery Operations
Lisa Crites - Legal Secretary - Illinois Lottery
Powers Award Winner - Off-line Vendor Marketing
Bonnie Fussell - Vice President Lottery Relations - Sunshine Electronic Display Corp.
Powers Award Winner - Lottery Sales
Barry Karpiel - Acting Regional Manager - Illinois Lottery
Powers Award Winner - Lottery Administration
Tracy Manuel - Private Secretary to the Superintendent- Illinois Lottery
Powers Award Winner – Lottery Marketing
Ray Scott White – On-Line Product Manager – Missouri Lottery
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Ott Brown Scholarship Winner
Jordan Moore - Graphic Designer - South Carolina Education Lottery
